Month: December 2007

2008 NEW Brands: Status Wheels, Element Wheels, Nakayama Wheels, and Ruff Racing Wheels

Posted on by Rims Dealer Wheels Expert

Over the weekend, rimsdealer.com added four new wheel brands to its line-up. These new brands include chrome wheels for car and truck, staggered fitments, as well as, lightweight FWD applications.


Status Wheels are chrome and black wheels that fit both car and truck/suv in a wide range from 17″ to 26″


Element Wheels is all chrome for car and truck/suv. Sizes range from 20″ to 24″


Ruff Racing Wheels are sport wheels with a wide range of options in chrome and in staggered fitments. Sizes range from 15″ to 22″.


Nakayama Wheels are lightweight wheels for FWD tuner vehicles. Sizes range from 15″ to 19″.

Check out the latest additions by visiting “rimsdealer.com” and inputing your vehicle right now!

Info + Tech FAQ Section Uploaded…

Posted on by Rims Dealer Wheels Expert

If you were ever curious about anything on rimsdealer.com, and you could not find the answer, then this post is just for you.


Today we just launched our new “Info and Tech FAQ” Section. Here you will find all the answers to the most frequently asked questions dealing with everything from shipping, to wheel measurements, to information on big brake upgrades. This section will be constantly updated to be on the lookout for the newest in technical advice and rimsdealer.com policies and procedures.

The Future of Tires…the TWEEL!

Posted on by Rims Dealer Wheels Expert

Michelin views the tweel and the next step in the evolution of tires. Fifty years ago, their invention of the radial tire revolutionized the industry and is still the industry standard. They hope the tweel will follow down a similar path.

The beauty behind the tweel is that is a strikingly simple looking hub and spoke design that alleviates the need for air pressure while still providing the performance only seen from pneumatic tires. The spokes are fused to the wheel which will deform to absorb the shock and rebound with ease. With the air needed by conventional tires no longer necessary, the tweel will provide you with high grade performance in weight-carrying capacity, ride comfort, and will minimize the threat of any road hazard.

Michelin has discovered that tweels can be tuned independently from each other. This allows for a customized optimization in vertical stiffness (which affects ride comfort) and lateral stiffness (which affects handling and cornering). Doing so can push the tweel past conventional tires in overall performance. Recent test of the tweel prototypes have demonstrated that it is within a five percent of the rolling resistance and mass levels of current pneumatics. This means within one percent of the fuel economy of the original equipment fitment. Michelin was also able to increase lateral stiffness by five-fold, which makes the tweel exceptionally responsive in its handling capabilities.

Dell Computer Upgrades…WOW!

Posted on by Rims Dealer Wheels Expert

rimsdealer.com has WOW! The 2008 WOW! Customer Service Initiative is meant to blow your socks off with service and convenience. It will literally make you say, WOW!

To achieve some of these customer service goals many times our wheel and tire experts and customer service agents need to multi-task. This means that they run out of computer processing power and monitor space real fast. So management decided to invest some major bucks and buy new Dell Vostro computers to every single company representative. Each system comes with Dual 20″ Widescreen monitors, Dual Core processors, and 3GB of RAM!!!!



Now when you call a rimsdealer.com sales agent it will be like having your own personal wheel and tire encyclopedia with the computing power to back it up!

rimsdealer.com Operations Director Tom Deitz said it best, “We didn't spend $400,000 on new computer hardware and software programs. It was an investment of $400,000 in our ability to serve our customers.”

rimsdealer 4.0 Glitches and Bugs

Posted on by Rims Dealer Wheels Expert

By Wednesday, December 19th, all glitches and bugs will be worked out on the newly launched rimsdealer 4.0 website. Some customers have reported that particular wheel applications that should fit their vehicles show that they do not fit. If you find a wheel that you believe fits your car, but the website says it doesn't, please call one of our wheel + tire experts to report the glitch and receive personal attention on your vehicle.

9:02pm EST…rimsdealer 4.0 Launched

Posted on by Rims Dealer Wheels Expert

After over 18 months in development, on Sunday, December 16th, 2007 at precisely 9:02pm EST, rimsdealer 4.0 was officially launched. The 4th version of rimsdealer.com has many upgraded user functionalities to improve the customer experience. rimsdealer 4.0 allows customers purchasing Wheel + Tire Combos to change and add the tire of their choosing. rimsdealer 4.0 also lets customers, for the first time, purchase wheels and tires separately. So if you don't want a Combo and just need a set of wheels or tires, you have been heard and this functionality is available. Lastly, for our staggered wheels and tires customers, staggered wheels, tires, and Combos are also pre-built and ready to go.

Everyone here at rimsdealer.com is excited about the new site functions and we hope that you enjoy your new improved customer experience.

Paypal and Google Shopping Checkout Now Available

Posted on by Rims Dealer Wheels Expert

On the new 'rimsdealer.com 4.0' website launching in mid-December 2007 will now come with both Paypal and Google Shopping checkout. Customers with either Paypal or Google Shopping accounts will be able to purchase in just a couple of clicks. Additionally, with Paypal or Google Shopping checkouts, customers will also be able to ship to any address of their choosing.

Less clicks and better shipping just in time for Christmas, Santa knows what you want…

Website Traffic Increases 40% in Nov. 2007

Posted on by Rims Dealer Wheels Expert

Wheelnext.com traffic has steadily seen an increase since it was first launched to sell wheels and tires in 2001. Over the last year though, the website traffic has increased dramatically. Visitors to the e-commerce site in November of 2007 have increased over 40% compared to November of 2006! In November 2007, almost 200,000 visitors surfed rimsdealer.com looking to buy wheel and tire combos.

We would thank all 200,000 of you personally, but the list might get a little long, so we will give you all one big THANK YOU and look forward to your next visit to browse wheels and tires on rimsdealer.com.

rimsdealer.com 4.0 Website in Final Stage of Development

Posted on by Rims Dealer Wheels Expert

December 2007 will mark the release of the rims dealer 3.0 website shopping cart. This website will allow customers for the first time to purchase wheels and tires separately, while at the same time giving the customer the ability to select his or her own tires for wheel and tire combos.

As the name suggests, this is the 3rd fully new generation of the rimsdealer.com website since the company's opening in 2001. The new website will also have new interactive features such as the new 'Customer Car Gallery' and the new 'Info/Tech Center.'

rimsdealer.com will not not only be the best place to buy custom wheels and performance tires on the internet, but it will also offer you the customer a chance to showcase your car and also become more informed on wheels and tires.

To submit your vehicle to the Customer Car Gallery, please send an image of your vehicle to [email protected].